Spoils of Victory
Times have changed quickly. Great ideas made real by people like you and me are succeeding and succeeding big. It is possible for anyone to easily start a company in this new economy with the widespread growth of tools available online and the ease of local manufacturing in the country.
Mint, an online personal finance company, was acquired for $170 million by Quickbooks after only two years because of the tremendous value it provided to each user. Social communication tools like Facebook and Twitter allow people to easily stay connected to each other have also amassed millions of dedicated users. These companies have increased dramatically in size and worth all without the traditional mass marketing strategies of TV, billboard and magazines. The internet has leveled the playing field for us all. You can now build up a large audience base and communicate directly with all of them more easily and quickly than ever before.
Taking this new economy in mind, the benefits of integrating sports principles into your thinking can be tremendous. The power, excitement and camaraderie that sports can generate have existed for thousands of years since the Greeks first instituted sports with the Olympics.
It is not enough to understand the technological tools now available, but it is also important to understand how integrating key sports and business principles into the picture can lead to building something that is of lasting value.
As an entrepreneur, you need to take on the role as both the team owner and the all-star player. To be successful, you need to see and understand the big picture as the team owner and also need to integrate the determined work ethic of the future hall of fame player.
Fans always want to be associated with a winner, and so do your customers. The most popular teams in sports are the New York Yankees, Dallas Cowboys, and the Los Angeles Lakers. These are teams that symbolize winning in America. You want to show them how and why you can be the best. You don’t need to be the biggest and baddest. You just need to totally dominate the space that you carve out for yourself.
When you turn a sports team into a championship contender, you enjoy all the spoils of victory. You win more glory, more gold and more fans. A positive experience for all involved.
This mission to spread your gospel and change the world starts with daily steps. By first understanding the sports model of both owner and player outlooks you will know how to focus on the essentials to make your vision come to life.
The most important thing you will learn in this manifesto is that it is necessary to start taking action daily and consistently to build enough momentum to will your team to victory.
